VINCI Autoroutes Foundation for Responsible Driving

30 March 2011 - Sustainability - France

Created in early February 2011 on the initiative of Pierre Coppey, chairman of VINCI Autoroutes, the VINCI Autoroutes Foundation for Responsible Driving aims to achieve a greater understanding of the main present-day causes of road accidents, to explore possible new ways of preventing them and to help drivers to ensure both their own safety and that of other road users.

From the outset, a central focus of this new Foundation will be on efforts to combat hypovigilance, the cause of 30% of fatal accidents on French motorways. A wide-ranging campaign aimed at raising awareness of the risks of driver drowsiness or a lapse of concentration will be rolled out in April, during the Easter holidays, across the entire VINCI Autoroutes network. The VINCI Autoroutes Foundation for Responsible Driving has set itself an ambitious target, namely: “zero road accident victims”.